Informations

1. How does Custopolis work ?
2. About Custopolis
3. Exclusive advantages
4. Customisation of personnalisation
5. Sponsoring

1. How does Custopolis work?

Nothing could be simpler; you just have to follow these procedures: On the home page you have, on the left, a short outline of the customizable objects. Choose your family of objects. Choose your product to be personified.

1. Choose the different possible options according to the product and then click on "GO", after the check procedures of your choise, click on "OK" then you will have the following message "You can continue your shopping on our site custopolis or pay your purchases. Thanks for your visit".
2. Click next on "Add to order" to put your object to customize in the basket
3. To end your purchase(s), click on "Check out" and fill in the different information asked like for exemple the sort of the delivery option (if needs be) and affter follow the payment procedure managed and securised by the US compagny  2CO: (2 CHECKOUT).

Confirmation of your order is sent by e-mail.  We will then deliver your object within the shortest possible deadline.

2. About Custopolis

The origins of Custopolis

Once upon a time... there was a dissatisfied and frustrated adolescent fashion victim...

She adored clothes and in particular T-shirts that expressed her opinions. This love of personalised T-shirts started in her favourite prêt-à-porter boutique. This boutique sold a collection of T-shirts with a humorous message during the summer holidays. My daughter (as this is who I am talking about) wanted to buy this T-shirt from the supplier, but the supplier didn’t have her size. So she hurried off to several other of the chain stores in our neighbourhood to buy the T-shirts she so desired, but still couldn’t find one in her size. And moreover, all the sales people said that they wouldn’t be getting new stocks in. Most of the other big supermarkets and the market stalls only offered T-shirts all with the same designs and the same logos.

The aim of Custopolis is to offer the maximum number of personalisation possibilities and thus meet the increasing need for personalisation as an antidote to the impersonal, uniform, centralised industrial production.

The name CUSTOPOLIS: comes, as you can probably imagine, from the words:

Customisation: personalisation of the object

and polis (in ancient Greek πόλις / pólis ; “community” in Latin "civitas"; and poleis in the plural) so the Community State in Greece, in other words a community of autonomous citizens, of Dagos and slaves.

Custopolis was created in 2006 with no subsidy or State assistance.
The site design was entrusted to a Walloon company, based in Rixensart, certified by the Walloon Agency for Telecommunications (AWT).
The manager of this company (Bluev...) said he could meet the specifications that had been assigned as a roadmap. The result should be similar to the current site.

Unfortunately the site didn't meet any of the asked criteria and many experts said that this dishonest company requested to be instituted.

Fortunately all evil is good and the bad experience has enabled us to start again almost ruined but new and with solid foundation. But to do this, we have been looking for website developers in Germany, a payment gateway in the United States and software development forms in Indonesia, where costs have seemed much lower than in Belgium.

3. Exclusive advantages

1. The great flexibility of the site provides you with a unique range of personalisation options; photos, works of art, drawings, etc.
   2. You will also find a wide choice of different types of images for personalising T-shirts in particular.
   3. You have a wide selection of items, some everyday items, others quite exclusive, a range that grows with each month.
   4. You have the possibility of participating in our monthly competitions - free of charge.
   5. You get to give your score for the visuals that you like best.
   6. And so, it is you who decide on the winners of the competitions.
   7. You have the opportunity to participate in forums: so that you can give your opinions on items, on the competition or on other subjects you’d like to discuss that relate to the site.

4. Customisation or personalisation?

In modern-day

language personalisation is the appropriation of an electronic or printed medium, or a consumer product produced according to personal data provided by a user, or at the request of the user him or herself. There are three main families of personalisation *:

    * active personalisation: the user takes a manufactured product and modifies it intuitively or logically in order to adapt it to his/her use.
    * passive: the supplier, industrial company, service provider adjusts his/her final product according to parameters that characterise his/her consumers.
    * interactive: content is personalised at high speed thanks to the progress of interactivity and artificial intelligence: a product can be supplied ‘neutral’ then ‘learn’ and self-design or self-reprogramme on contact with the user while being simultaneously both active and passive in the interactive personalisation process. This is clearly the method used by CUSTOPOLIS

On the Web, personalisation implies the automatic creation of web pages that change in accordance with the interests of the people using the Internet. Personalisation is carried out according to implicit pieces of information (ferreters, origins, observed movement through a site, etc) or explicit information (information about preferences provided by the person using the Internet).

The expression ‘made to measure’ is sometimes used when explicit information is involved. In printed media, whether this be magazines or promotional publications, personalisation is carried out using databases and sometimes using direct marketing merge and purge techniques. The printed document is not just addressed directly to the person by name, but (articles or even advertising) is targeted specifically according to the characteristics of the latter.Example of « tuning »**.

« This individualisation trend appeared along with the globalisation of the Internet, commented Martine Clerck, founder of the marketing consultancy Wide. “Its ultimate expression is in blogs, or communities such as MySpace where anyone and everyone can reveal their personality and ideas”. For specialists in consumer trends, individualism and the need for self-affirmation have grown recently, but always as part of a community. By allowing consumers to manifest their difference, a brand valorises them and strengthens the bond that links them. »

*Wikipedia (Internet encyclopaedia) **Trends/Tendances (Belgian economic magazine)

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